Close Menu
  • Support Us
  • Login
  • Newsletter
  • News
  • Features
  • Interviews
  • Reviews
    • Video Games
      • Previews
      • PC
      • PS5
      • Xbox Series X/S
      • Nintendo Switch
      • Xbox One
      • PS4
      • Tabletop
    • Film
    • TV
    • Anime
    • Comics
      • BOOM! Studios
      • Dark Horse Comics
      • DC Comics
      • IDW Publishing
      • Image Comics
      • Indie Comics
      • Marvel Comics
      • Oni-Lion Forge
      • Valiant Comics
      • Vault Comics
  • Podcast
  • More
    • Event Coverage
    • BWT Recommends
    • RSS Feeds
Facebook X (Twitter) Bluesky Instagram RSS
Support Us
But Why Tho?
RSS Facebook X (Twitter) Bluesky YouTube Instagram
Trending:
  • Features
    Black Lagoon Revy in Action

    ‘Black Lagoon’ Remains A Singular Piece Of Art 20 Years Later

    10/28/2026
    World of Warcraft Midnight Curse of Ula Tek

    ‘World Of Warcraft Midnight’ Is In Trouble And Patch 12.1.5 Made It Worse

    10/27/2026
    Mordin Solis in Mass Effect 3 from Bioware

    BioWare’s Art Helped Me Understand Who I Am — Now, They’re Gone

    10/21/2026
    Friday the 13th Films Ranked BUT WHY THO

    Ranking Every Friday The 13th Film, From Indie Origins To Blockbuster Franchise

    10/19/2026
    Arknights: Endfield 1.6 Si Ult

    ‘Arknights: Endfield’ 1.6 Crafts A Fantastic Story But Fumbles With Its Character

    10/17/2026
  • Netflix
  • blizzcon
  • Game Previews
  • Sports
  • TCG
  • tiff
But Why Tho?
Home » Film » SXSW: ‘Never After Dark’ Is A Near-Perfect Haunting

SXSW: ‘Never After Dark’ Is A Near-Perfect Haunting

Sarah MusnickyBy Sarah Musnicky03/14/20265 Mins ReadUpdated:09/23/2026
Share Bluesky Facebook Twitter Reddit Copy Link
Follow Us
Add as Preferred on Google Flipboard Bluesky
Moeka Hoshi in Never After Dark
Share
Bluesky Twitter Facebook Copy Link Reddit Pinterest

Never After Dark proves that there is still life yet in the supernatural realm of medium horror. Set in Japan, this smart screenplay, led by the charismatic Moeka Hoshi as the medium Airi, leads us down a winding mystery as Airi tries to crack open the latest haunting. The blending of genres comes together in a nice package, but it’s not just the haunting that grips the soul, but the sisterly love that lingers after the credits roll.

Opening in medias res to a ritualistic scene gone awry, Never After Dark quickly cuts to Airi journeying with her sister, Miku (Kurumi Inagaki), to an isolated inn in the countryside to address a potential haunting. Teiko (Tae Kimura) has hired Airi after experiencing numerous haunting occurrences throughout, with a strange man at the center of most of them.  Teiko’s brother, Gunji (Kento Kaku, who also produced the film), is rightfully skeptical, particularly after Airi emphasizes that they should not be there while she attempts her ritual. 

Get BWT in your inbox!

Subscribe to our weekly newsletter and get the latest and greated in entertainment coverage.
Click Here

Get BWT in your inbox!

Subscribe to our weekly newsletter and get the latest and greated in entertainment coverage.
Click Here

But, as will be discovered, Airi’s ritual is not for the faint of heart. Each element requires precision for her to achieve a specific state of vulnerability. With each ritual, Airi gets one step closer to finding out the mystery behind the man (Mutsuo Yoshioka) haunting the countryside inn. And once she realizes that there is something she has to fear more than the dead, it is a race against time to eradicate the evil or risk losing everyone’s lives.

Never After Dark holds an incredibly smart story within, making the mystery well worth unraveling.

Moeka Hoshi in Never After Dark

Writer/director Dave Boyle‘s screenplay wastes no time in peeling back the multiple layers baked into this story. There’s no guessing game about the medium’s credentials in Never After Dark, and the decision to reveal something so big and essential so soon cuts down on any potential plot bloat that could have festered.

It also introduces one of the many intriguing visual effects elements used between the sisters onscreen. This paves the way for Airi’s most vulnerable moments onscreen, when she doesn’t have to placate her clients who refuse to follow her instructions.

While some answers arrive more instinctively and others surprise (like Airi’s lopsided hairstyle), part of the fun is watching Airi try to figure out the mystery. Moeka Hoshi infuses her Airi with a confidence that is wholly believable. This should be a haunting like any other, and she rightfully treats it as such, even at times coming across as dismissive and flippant. One scene in particular demonstrates this with a humorous, drunken dance sequence throughout the inn, offering levity before the proverbial shoe drops.

This haunting has layers and opportune jump scares that will have you shake a fist.

Moeka Hoshi in Never After Dark

Yet, Airi is a woman who has known loss. She knows how fragile life is, and once this haunting shifts into something that threatens what little she has left, Moeka Hoshi pushes her performance to new depths of vulnerability. Underneath that confidence is someone deeply afraid, and that fear drives her until she finally regains some control. That control and fear are essential to the narrative and the character’s arc.

Stoking the fear in Never After Dark is The Man. The special effects team really knocked it out of the park with the design of The Man’s gaping mouth; the distorted proportions are unnerving, and the way Mutsuo Yoshioka moves embodies an otherworldly strength and speed reminiscent of the slasher-villain greats. Coupled with the angles and lighting, particularly in the spiritual realm segments, it’s easy to imagine the haunting spectre appearing at any turn. Even when you expect a pop-up scare, it still catches you off guard.

The location where the haunting takes place in Never After Dark contributes much to the atmosphere. It is large and isolated from everyone, making it all the more perfect for a haunting. The downstairs interior is spacious, and, like Airi, you can assume it denotes safety. Yet, with an open space, you can never easily hide, and once the action moves upstairs to the inn’s tighter corridors, escape is nearly impossible. 

Moeka Hoshi delivers a performance that pushes her Airi to the brink.

Moeka Hoshi in Never After Dark

With the idea of escape comes the emergence of looping in Never After Dark that feels relevant. It’s not just the dead that find themselves trapped in an unbreakable cycle. So too do the living, inadvertently trapping themselves in the process. But the process of breaking that cycle is different for everyone. How Boyle plays with this in Airi’s journey is fascinating, and upends everything we might think of this process.

Never After Dark is a near-perfect haunting. While a couple of lingering questions remain unaddressed, the film’s ending is emotionally resonant. And as the realization dawns of what the film’s opening moments meant all along, it’s too late to turn back. Like Airi, we must tread forward and embrace what happens next. Cue credits and the lingering darkness that follows.

Never After Dark world premiered as a part of the 2026 SXSW Film Festival. The film releases in theaters on September 25, 2026.

Never After Dark
  • 9/10
    Rating - 9/10
9/10

TL;DR

Never After Dark is a near-perfect haunting. While there might be a couple of lingering questions left unaddressed, the film’s ending is emotionally resonant.

Share. Bluesky Facebook Twitter Copy Link Pinterest LinkedIn WhatsApp Reddit
Previous Article‘Arknights Endfield’ 1.1 Explores Painful Wounds From Wuling’s Past
Next Article RECAP: ‘Monarch: Legacy Of Monsters’ Season 2 Episode 3 — “Secrets”
Sarah Musnicky
  • Website
  • LinkedIn

Sarah Musnicky is a writer and editor for BWT. When she's not busy writing about KDramas, she's likely talking to her cat. She's also a Rotten Tomatoes Certified critic and a published author of both fiction and non-fiction.

Related Posts

Still from Breeder (2026)
7.0

REVIEW: ‘Breeder’ Nearly Lives Up To Its Shocking Concept

10/28/2026
Still from Ghost in the Cell
6.0

REVIEW: ‘Ghost in the Cell’ Is A Gleefully Gruesome Bumpy Ride

10/27/2026
Sandra Huller and Hanns Zischler in Fatherland
6.5

REVIEW: ‘Fatherland’ Works, But Requires A Lot Of Prior Knowledge

10/27/2026
John Turturro and Giancarlo Esposito in The Only Living Pickpocket in New York BUT WHY THO
6.5

REVIEW: ‘The Only Living Pickpocket In New York’ Scrapes By

10/26/2026
Tom Rhys Harries in Clayface
9.5

REVIEW: ‘Clayface’ Is A Villainous And Thrilling Masterpiece

10/21/2026
Klara and the Sun Jenna Ortega
6.5

REVIEW: ‘Klara And The Sun’ Shines Charmingly Through Its Flaws

10/21/2026

Get BWT in your inbox!

Subscribe to our weekly newsletter and get the latest and greated in entertainment coverage.
Click Here
TRENDING POSTS
Téa Leoni and Tim Daly in Newlyweds Episode 1
7.5
TV

REVIEW: ‘Newlyweds’ Episode 1 — “Pilot”

By Mike BC10/25/2026

Newlyweds Episode 1 is a mostly successful execution of the cozy situational comedy so dear to television audiences, driven by actors with great chemistry.

Dragon Ball Super: Beerus Episode 3 Beerus
8.5
Anime

REVIEW: ‘Dragon Ball Super: Beerus’ Episode 3 — “The God Of Destruction Heads To Earth”

By Charles Hartford10/25/2026Updated:10/26/2026

Dragon Ball Super: Beerus Episode 3 sees Beerus clash with Earth’s strongest fighters when he disrupts Bulma’s burthday party.

The Apothecary Diaries Season 3 Episode 4
7.0
Anime

REVIEW: ‘The Apothecary Diaries’ Season 3 Episode 4 – “The Last Volume”

By Allyson Johnson10/26/2026

The Apothecary Diaries Season 3 Episode 4 shows the development of Maomao and Jinshi’s bond while the former seeks out the missing encyclopedia.

James Remar and Michael C. Hall in Dexter: Resurrection Season 2 Episodes 1-2
6.5
TV

REVIEW: ‘Dexter: Resurrection’ Season 2 Episodes 1-2 Are A Messy, Entertaining Start

By James Preston Poole10/28/2026Updated:10/29/2026

Dexter: Resurrection Season 2 Episodes 1-2 continues on the promise of Season 1, albeit with some kinks to work out.

But Why Tho?
RSS X (Twitter) Bluesky YouTube Facebook Instagram Pinterest Twitch
  • CONTACT US
  • ABOUT US
  • PRIVACY POLICY
  • SUBSCRIBE TO OUR NEWSLETTER
  • Review Score Guide
Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small contribution.
Written Content is Copyright © 2026 But Why Tho? A Geek Community

Type above and press Enter to search. Press Esc to cancel.

But Why Tho Logo

Support Us!

We're able to keep making content thanks to readers like YOU!
Support independent media today with
Click Here