Close Menu
  • Support Us
  • Login
  • Newsletter
  • News
  • Features
  • Interviews
  • Reviews
    • Video Games
      • Previews
      • PC
      • PS5
      • Xbox Series X/S
      • Nintendo Switch
      • Xbox One
      • PS4
      • Tabletop
    • Film
    • TV
    • Anime
    • Comics
      • BOOM! Studios
      • Dark Horse Comics
      • DC Comics
      • IDW Publishing
      • Image Comics
      • Indie Comics
      • Marvel Comics
      • Oni-Lion Forge
      • Valiant Comics
      • Vault Comics
  • Podcast
  • More
    • Event Coverage
    • BWT Recommends
    • RSS Feeds
Facebook X (Twitter) Bluesky Instagram RSS
Support Us
But Why Tho?
RSS Facebook X (Twitter) Bluesky YouTube Instagram
Trending:
  • Features
    KPop Demon Hunters x Secret Lair BUT WHY THO

    Is ‘KPop Demon Hunters’ Magic’s Next Universe Beyond? It Should Be

    09/30/2026
    Best of SCAD AnimationFest 2026 But Why Tho

    SCAD AnimationFest 2026: The Best Things We Saw

    09/28/2026
    World Of Warcraft Forever But Why Tho 3

    BlizzCon 2026: Everything To Know About ‘World of Warcraft Forever’ From The Deep Dive

    09/15/2026
    Varada Sethu and Ncuti Gatwa in Doctor Who Season 2

    Davies’ Doctor Who: What Went Wrong With The RTD2 Era

    09/14/2026
    Diablo 30th Anniversary

    BLIZZCON 2026: ‘Season Of Hell’s Legacy’ Opens 30 Years Of ‘Diablo’ To A New Generation

    09/13/2026
  • Netflix
  • blizzcon
  • Game Previews
  • Sports
  • TCG
  • tiff
But Why Tho?
Home » Previews » HANDS-ON PREVIEW: Face The Horrors Of War In ‘Ad Infinitum’

HANDS-ON PREVIEW: Face The Horrors Of War In ‘Ad Infinitum’

Jason FlattBy Jason Flatt06/02/20234 Mins ReadUpdated:02/26/2024
Ad Infinitum — But Why Tho
Share
Bluesky Twitter Facebook Copy Link Reddit Pinterest

Prepare to face the horrors of war in Ad Infinitum, a WWI-set horror game developed by Hekate and published by Nacon. Awaken after a horrific encounter in the trenches to a dark and terrifying house where the voices of mothers and children haunt you, and everything is uncertain. You’re thrown right into this world with only notes strewn around the house and flavor texts to help the player discern who you are, what is haunting you, and how to navigate the circumstances you find yourself in.

Ad Infinitum relies on two things primarily to drive your immediate fascination with the game and uncover its truths: good puzzle-solving and atmosphere. The game’s mechanics are simple and familiar. You meander around the house to start the game, looking for clues, objects you can pick up, and what to do with those objects as you find them. The house is big enough that you’re not going to solve its puzzles instantly but compact enough that you won’t be backtracking long distances or getting lost going in circles, either. The text attached to various objects and the objective screen in the pause menu give just enough of a clue as to where to search or what to do next without giving it all away.

Get BWT in your inbox!

Subscribe to our weekly newsletter and get the latest and greated in entertainment coverage.
Click Here

Get BWT in your inbox!

Subscribe to our weekly newsletter and get the latest and greated in entertainment coverage.
Click Here

The house itself is also sufficiently creepy. I’m not a horror guy, and I didn’t find myself too skeeved out at any point, but there were a good few jump scares that got me, disgusting moments that left me slightly unsettled, and a whole lot of dark and foggy corners. At no point in my two hours of play was I anything but completely engrossed. The atmosphere kept me too anxious to ever lose my focus while the gameplay had me moving through the experience so seamlessly that I hardly had time to think about how creepy things were getting as they went on.

The house in Ad Infinitum serves as a bit of a hub in between levels where the player uncovers more about the family the game is focused on, while the “levels” will take players out into the heart of the war to come face-to-face with demonic representations of its many horrors. The first level that I got to play had me wading through the trenches and hiding from hunger monsters that would come straight for my face in a graphic and terrifying fashion if they heard me approaching. They represent the literal hunger of the starving civilians and soldiers that war engenders, as well as the depravity and desperation that war can drive anybody to contend with.

Ad Infinitum Mother — But Why Tho

All of the hellish creatures featured in Ad Infinitum represent the unique monstrosities of WWI and the way it rapidly ushered in a modern era of war and violence. While the monsters demonstrate some of the ways society was scarred forever, the same themes reflect onto your journey through the house as you learn about the various family members and how the war destroyed their personal, emotional, and financial well-being. I appreciate the two-pronged approach to analyzing the atrocities of war through metaphor and horror.

The greatest horror I experienced comes from the main “boss” of the first level. This masterfully designed and terrifying mother-like creature crushes the hunger creatures instantly and will mortify you at every turn. I enjoyed how the game had me using completely different skills and tactics during this part of the experience compared to the house. I was crouching around, running from demons, avoiding making noise, and finding solutions to puzzles in a more linear, section-by-section fashion than the more open grounds of the house. Death was inevitable at certain points, but waking back up always offered a chance to notice things from a different angle and rarely required too many attempts to nail. However, there were certainly some rather challenging sequences.

Ad Infinitum is a deeply atmospheric and engrossing examination of the horrors of war through a fun but fairly challenging and complex horror metaphor. The first few hours I got to experience were completely captivating and promised even creepier and even more intense challenges as you come face-to-face with the many horrors of war.

Ad Infinitum is scheduled to release on Xbox, PlayStation, and PC is available now.

Share. Bluesky Facebook Twitter Copy Link Pinterest LinkedIn WhatsApp Reddit
Previous ArticleREVIEW: ‘Skip And Loafer,’ Episode 9 — “Drowsy and Peppy”
Next Article REVIEW: Get Down With ‘Mixed By Erry’
Jason Flatt
  • Website
  • X (Twitter)

Jason Flatt is a Sr. Editor at But Why Tho? and producer of the But Why Tho? Podcast. He's usually writing about foreign films, Jewish media, and summer camp.

Related Posts

March of Giants keyart from Ubisoft

PREVIEW: ‘March of Giants’ Reinvents the MOBA Genre by Going Back to its Roots

10/01/2026
Fallout 76 World Pets Update

‘Fallout 76: World Pets’ Update Embraces Companions And Expands Exploration

09/30/2026
Rayman Legends Retold still from Ubisoft

‘Rayman Legends Retold’ Makes Mexico Scrumptious With “Mystic Mesa”

09/23/2026
The Expanse: Osiris Reborn promo image from Owlcat Games

‘The Expanse: Osiris Reborn’ Is A Snapshot Of The Series – With Familiar Design

09/16/2026
World of Warcraft Forever (WoW Forever) keyart

Hands On With ‘World Of Warcraft: Forever,’ The Third WoW Pillar

09/16/2026
Apex Legends VS Street Fighter 6 Street Fighter Skins

‘Apex Legends’ VS ‘Street Fighter 6’ Event Promises An Epic Clash Of Competitors

09/15/2026

Get BWT in your inbox!

Subscribe to our weekly newsletter and get the latest and greated in entertainment coverage.
Click Here
TRENDING POSTS
East of Eden still from Netflix
9.5
TV

REVIEW: ‘East Of Eden’ Understands The Weight Of Choice

By Kate Sánchez10/01/2026Updated:10/01/2026

Netflix’s East of Eden is a modern adaptation that doesn’t turn its back on the past, but expands on the tragedy.

Age of Wonders 4 Expansion Pass 4 News

Age of Wonders 4 Takes To “The Silver Seas” First With Expansion Pass 4

By Matt Donahue10/01/2026

With the Age of Wonders 4: Expansion Pass 4, players start the next season of the strategy game’s content and its starting in the sea.

Ghost of Yotei Complete Edition
9.0
PS5

REVIEW: ‘Ghost Of Yotei Complete Edition’ Is More Of A Great Thing

By Matt Sowinski10/01/2026Updated:10/01/2026

Ghost of Yotei Complete Edition adds more of what already made the base game great, with a new expansion and roguelike mode.

Cover of Amazing Spider-Man Issue 1000 Marvel Comics

REVIEW: ‘Amazing Spider-Man’ Issue 1000

By William Tucker09/30/2026

Amazing Spider-Man Issue 1000 is a terrific outpouring of history, emotion and gratitude, celebrating an enormous milestone for the wallcrawler.

But Why Tho?
RSS X (Twitter) Bluesky YouTube Facebook Instagram Pinterest Twitch
  • CONTACT US
  • ABOUT US
  • PRIVACY POLICY
  • SUBSCRIBE TO OUR NEWSLETTER
  • Review Score Guide
Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small contribution.
Written Content is Copyright © 2026 But Why Tho? A Geek Community

Type above and press Enter to search. Press Esc to cancel.

But Why Tho Logo

Support Us!

We're able to keep making content thanks to readers like YOU!
Support independent media today with
Click Here