Hello Kitty Island Adventure Hits Half a Million Milestone!

Hello Kitty Island Adventure has surpassed 500,000 digital sales across Nintendo Switch and PC via Steam. The critically acclaimed cozy life sim, developed by the independent dreamers at Sunblink in partnership with Sanrio, reached this milestone in just 30 days following its release on January 30, 2025. And honestly, this game deserves it!

This multi-platform release and success would not be possible without the dedicated fan community. After nearly two years of Sunblink and Sanrio serving players with new features, new adventures, and a warm, welcoming community, Hello Kitty Island Adventure has a 4.9/5 rating with over 114,000 reviews on Apple Arcade and 93% positive user reviews on Steam.

Hello Kitty Island Adventure pioneers the “cozy adventure” genre, offering relaxed, “cozy” staples like crafting and decorating within a massive explorable world of quests, platforming, puzzle-solving, and other “adventure” genre aspects. The title has garnered massive critical acclaim for this innovation, earning Apple Arcade Game of the Year and a Webby People’s Voice award, plus nominations for Best Mobile Game at The Game Awards 2023 and Mobile Game of the Year at the 27th Annual D.I.C.E. Awards.

Haven’t purchased the game yet? Here’s what you can expect from Hello Kitty Island Adventure!

Hello Kitty invites you to join her and her friends at Big Adventures Park, where My Melody is opening a brand-new gift shop. As soon as the plane arrives, it’s clear more is happening at this tropical island getaway than first meets the eye. Adventure abounds as you find lost friends and explore the abandoned park. Join forces with Hello Kitty to restore the island and the desolate theme park to their former glory!

What do these adventures entail? And what will players get to play around with in-game?

Here is what players can expect:

• Explore a Massive World – Meet Hello Kitty and Friends across distinct biomes with more than 100 hours of adventure and affecting stories to experience. Brave Kuromi’s haunted mansion in the Spooky Swamp, unearth ancient secrets with Retsuko in fiery Mount Hothead, grow rare flowers with Wish me mell in the Merry Meadows, discover new treasures underwater in Rainbow Reef, and so much more.
• Be Who You Want – Express yourself as an original, Sanrio-style avatar with a wide range of adorable character customization options. Select from dozens of faces, features, and body shapes, then collect hundreds of clothing items. Change your appearance at any time.
• Craft, Create, Collect – Bake delicious recipes with Hello Kitty, brew magic potions with Kuromi, collect critters with Keroppi, learn to fish from Badtz-maru, and so much more. Share gifts and complete quests to deepen your friendship with even more beloved characters. Decorate your own dream space or attract new friends to the island with the right furniture pieces. Scour the island for collectibles, like the dozens of hidden gudetama, sometimes locked behind devious puzzles.
• Team Up in Multiplayer – Everything is better with friends. Invite other players to your island and complete multiplayer challenges to boost each other’s stamina, solve the island’s trickiest puzzles, chase new high scores, or build beautiful vacation homes together. Multiplayer guests can even decorate their own Friendship Cabins on your island.
• NO Microtransactions – There is no premium currency to earn, purchase, or spend in Hello Kitty Island Adventure. Enjoy the sights, customize your island vacation, and unlock everything just by playing the game.

Did we mention the Deluxe Edition is coming?

Pre-orders are now available for the physical Deluxe Edition of Hello Kitty Island Adventure, which will hit store shelves on March 25, 2025. Digitally via Nintendo eShop and Steam, Hello Kitty Island Adventure is additionally available in Standard ($39.99) and Deluxe ($59.99) editions.

The Deluxe Edition includes the base game and over 300 unique items and rewards, including Deluxe Starter and Crafting Bundles to get a leg up on your island adventure and a year’s worth of legacy clothing, furniture, and cosmetics from past seasonal events.

Hello Kitty Island Adventure is now available on Nintendo Switch, Nintendo Switch – OLED Model, Nintendo Switch Lite and PC via Steam, as well as Apple Arcade. Players can look forward to exciting content updates coming soon.