Close Menu
  • Support Us
  • Login
  • Newsletter
  • News
  • Features
  • Interviews
  • Reviews
    • Video Games
      • Previews
      • PC
      • PS5
      • Xbox Series X/S
      • Nintendo Switch
      • Xbox One
      • PS4
      • Tabletop
    • Film
    • TV
    • Anime
    • Comics
      • BOOM! Studios
      • Dark Horse Comics
      • DC Comics
      • IDW Publishing
      • Image Comics
      • Indie Comics
      • Marvel Comics
      • Oni-Lion Forge
      • Valiant Comics
      • Vault Comics
  • Podcast
  • More
    • Event Coverage
    • BWT Recommends
    • RSS Feeds
Facebook X (Twitter) Instagram
Support Us
But Why Tho?
RSS Facebook X (Twitter) YouTube
Trending:
  • Features
    Timothee Chalamet as Marty Mauser in Marty Supreme

    How ‘Marty Supreme’ Puts A Lens On Traditional Jewish Masculinity

    01/01/2026
    Rogue in Marvel Rising But Why Tho

    Rogue Sticks An Impactful Landing In ‘Marvel Rivals’ Season 5

    12/15/2025
    Wuthering Waves 3.0 Moryne Key Art

    The ‘Wuthering Waves’ 3.0 Gameplay Showcase Promises Anything Could Happen In Lahai-Roi

    12/05/2025
    Wicked For Good Changes From The Book - Glinda and Elphaba

    ‘Wicked: For Good’ Softens Every Character’s Fate – Here’s What They Really Are

    11/28/2025
    Arknights But Why Tho 1

    ‘Dispatch’ Didn’t Bring Back Episodic Gaming, You Just Ignored It

    11/27/2025
  • Holiday
  • K-Dramas
  • Netflix
  • Game Previews
  • Sports
But Why Tho?
Home » Previews » HANDS-ON PREVIEW: Face The Horrors Of War In ‘Ad Infinitum’

HANDS-ON PREVIEW: Face The Horrors Of War In ‘Ad Infinitum’

Jason FlattBy Jason Flatt06/02/20234 Mins ReadUpdated:02/26/2024
Ad Infinitum — But Why Tho
Share
Facebook Twitter Pinterest Reddit WhatsApp Email

Prepare to face the horrors of war in Ad Infinitum, a WWI-set horror game developed by Hekate and published by Nacon. Awaken after a horrific encounter in the trenches to a dark and terrifying house where the voices of mothers and children haunt you, and everything is uncertain. You’re thrown right into this world with only notes strewn around the house and flavor texts to help the player discern who you are, what is haunting you, and how to navigate the circumstances you find yourself in.

Ad Infinitum relies on two things primarily to drive your immediate fascination with the game and uncover its truths: good puzzle-solving and atmosphere. The game’s mechanics are simple and familiar. You meander around the house to start the game, looking for clues, objects you can pick up, and what to do with those objects as you find them. The house is big enough that you’re not going to solve its puzzles instantly but compact enough that you won’t be backtracking long distances or getting lost going in circles, either. The text attached to various objects and the objective screen in the pause menu give just enough of a clue as to where to search or what to do next without giving it all away.

Get BWT in your inbox!

Subscribe to our weekly newsletter and get the latest and greated in entertainment coverage.
Click Here

Get BWT in your inbox!

Subscribe to our weekly newsletter and get the latest and greated in entertainment coverage.
Click Here

The house itself is also sufficiently creepy. I’m not a horror guy, and I didn’t find myself too skeeved out at any point, but there were a good few jump scares that got me, disgusting moments that left me slightly unsettled, and a whole lot of dark and foggy corners. At no point in my two hours of play was I anything but completely engrossed. The atmosphere kept me too anxious to ever lose my focus while the gameplay had me moving through the experience so seamlessly that I hardly had time to think about how creepy things were getting as they went on.

The house in Ad Infinitum serves as a bit of a hub in between levels where the player uncovers more about the family the game is focused on, while the “levels” will take players out into the heart of the war to come face-to-face with demonic representations of its many horrors. The first level that I got to play had me wading through the trenches and hiding from hunger monsters that would come straight for my face in a graphic and terrifying fashion if they heard me approaching. They represent the literal hunger of the starving civilians and soldiers that war engenders, as well as the depravity and desperation that war can drive anybody to contend with.

Ad Infinitum Mother — But Why Tho

All of the hellish creatures featured in Ad Infinitum represent the unique monstrosities of WWI and the way it rapidly ushered in a modern era of war and violence. While the monsters demonstrate some of the ways society was scarred forever, the same themes reflect onto your journey through the house as you learn about the various family members and how the war destroyed their personal, emotional, and financial well-being. I appreciate the two-pronged approach to analyzing the atrocities of war through metaphor and horror.

The greatest horror I experienced comes from the main “boss” of the first level. This masterfully designed and terrifying mother-like creature crushes the hunger creatures instantly and will mortify you at every turn. I enjoyed how the game had me using completely different skills and tactics during this part of the experience compared to the house. I was crouching around, running from demons, avoiding making noise, and finding solutions to puzzles in a more linear, section-by-section fashion than the more open grounds of the house. Death was inevitable at certain points, but waking back up always offered a chance to notice things from a different angle and rarely required too many attempts to nail. However, there were certainly some rather challenging sequences.

Ad Infinitum is a deeply atmospheric and engrossing examination of the horrors of war through a fun but fairly challenging and complex horror metaphor. The first few hours I got to experience were completely captivating and promised even creepier and even more intense challenges as you come face-to-face with the many horrors of war.

Ad Infinitum is scheduled to release on Xbox, PlayStation, and PC is available now.

Share. Facebook Twitter Pinterest LinkedIn WhatsApp Reddit Email
Previous ArticleREVIEW: ‘Skip And Loafer,’ Episode 9 — “Drowsy and Peppy”
Next Article REVIEW: Get Down With ‘Mixed By Erry’
Jason Flatt
  • X (Twitter)

Jason is the Sr. Editor at But Why Tho? and producer of the But Why Tho? Podcast. He's usually writing about foreign films, Jewish media, and summer camp.

Related Posts

Code Vein 2 Revenant Hunter But Why Tho

‘Code Vein 2’ Is Poised To Be Bigger, Better And Bloodier

01/05/2026
Wuthering Waves 3.0 promotional image

‘Wuthering Waves’ 3.0 Sets A Grand Stage For Rover’s Journey

12/19/2025
Arknights Endfield Beta Test II gameplay still from Gryphline

‘Arknights: Endfield’ Beta Test II Is Highly Engaging But Offers A Bit Too Much

12/17/2025
Avatar Frontiers of Pandora - From the Ashes promotional image from Ubisoft and Massive Entertainment

“From The Ashes” Expansion Brings Avatar 3 To Life In Avatar: Frontiers of Pandora

12/05/2025
The Old Peace Expansion for Warframe cinematic still from Digital Extremes.

“The Old Peace” Brings New Story Content and Big Features To ‘Warframe’

11/28/2025
Warhammer 40000 Darktide Adds Mayhem with the Hive Scum

‘Warhammer 40,000 Darktide’ Adds Mayhem With The Hive Scum

11/28/2025

Get BWT in your inbox!

Subscribe to our weekly newsletter and get the latest and greated in entertainment coverage.
Click Here
TRENDING POSTS
Stranger Things Season 5
6.5
TV

REVIEW: The Duffer Brothers Write Beyond Their Capabilities In ‘Stranger Things’ Season 5

By Allyson Johnson01/05/2026Updated:01/05/2026

While certain actors shine like Sadie Sink, Caleb McLaughlin, and more, Stranger Things Season 5 suffers from messy and convoluted writing.

Van and Jacob in Brilliant Minds Season 2 Episode 11
5.0
TV

RECAP: ‘Brilliant Minds’ Season 2 Episode 11 — “The Boy Who Feels Everything”

By Katey Stoetzel01/05/2026

Brilliant Minds Season 2 Episode 11 is a lackluster send off for Jacob and Van, despite being an emotional hour about loss and moving on.

Robby, Whitaker and more in The Pitt Season 2
8.5
TV

REVIEW: ‘The Pitt’ Season 2 Keeps Things Steady

By Katey Stoetzel01/05/2026

The Pitt Season 2 delivers on many fronts, and expertly navigates the shifting dynamics of its doctors and nurses.

Culinary Class Wars Season 2
8.0
TV

REVIEW: ‘Culinary Class Wars’ Season 2 Serves Us A Strong Second Course

By Allyson Johnson12/19/2025Updated:12/19/2025

The Netflix series Culinary Class Wars Season 2 introduces a new round of chefs to help inspire us with their competency and artistry.

But Why Tho?
Facebook X (Twitter) Instagram Pinterest RSS YouTube Twitch
  • CONTACT US
  • ABOUT US
  • PRIVACY POLICY
  • SUBSCRIBE TO OUR NEWSLETTER
  • Review Score Guide
Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small contribution.
Written Content is Copyright © 2026 But Why Tho? A Geek Community

Type above and press Enter to search. Press Esc to cancel.

But Why Tho Logo

Support Us!

We're able to keep making content thanks to readers like YOU!
Support independent media today with
Click Here